1930's, on the eve of World War II, the Japanese Empire was eyeing the Malaysian food industry. In order to destroy the anti-Japanese forces in Kuala Lumpur, the Japanese have sent spies for infiltrating missions. The young Yok Man has been implicated by the incident...
An uncanny bak kwa superhero has burst into the social media scene, leaving almost half a million Internet viewers agape with the made-in-Malaysia cartoon hero.
The Rice of Yok Man (loosely translated as “the rise of meat man”) is a four-minute video about flat-faced Yok Man, whose character was inspired by the dried sliced meat (known as bak kwa) taking the form of famous Wing Chun martial arts master Ip Man.
Bak kwa is a traditional delicacy enjoyed by the Chinese community, particularly during the Chinese New Year.
The story is set against a hypothetical backdrop of World War II, with the Japanese portrayed as having the desire to conquer the Malaysian food industry.
A food war ensues between the Japanese warlords (who take the form of a sushi and a tempura) and the Malaysian camp , represented by Yok Man and his martial arts compatriots, the egg-head named Double-Yolk Egg and the feminine Seremban Siew Bao.
Witty lines in the Cantonese dialect lace the interactive video, which requires viewers to click the pause and mute buttons to assist Yok Man in winning his fight.
The video with English and Chinese subtitles was created as a publicity gimmick for a local dried meat company.
Source: The Star
No comments:
Post a Comment